0:00
You know, we're still a small team. We're a small independent team
0:03
My business partner and I, Robbie, own the business. We're not part of any sort of conglomerate or anything
0:09
And so that means we have to manage and deal with the website
0:13
with our ad inventory, with everything. And so we wanted a partner, really
0:19
Like we were looking for somebody who'd kind of be our in-house ad team, right
0:25
And really serve as that extension of our team. somebody that is accessible, that knows the ins and outs of all of this
0:31
And that's really what we found with the Zoic and we've been with them ever since
0:35
So I think that's a testament to the team and the products that they create. You know, so so we we basically run all of our every spot on our site is run through Zoic
0:46
And because of, you know, the partnerships that they have, we're still able to serve AdSense
0:52
if an Zoic ad isn't isn't bidding higher. And so it's really kind of a win win