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How BroadwayWorld.com is Adapting During Coronavirus

Jun 1, 2020
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Join Whitney as she interviews Robert Diamond, founder, owner, and editor-in-chief of BroadwayWorld.com. BroadwayWorld.com is a site that covers almost everything theater, from Broadway to local theaters around the globe. When coronavirus / COVID-19 shut down gatherings, especially large ones like Broadway, BroadwayWorld began strategizing. If there are no shows, what would they write content on? If half of their revenue came from advertisements about shows and show tickets, how would they manage financially? In this interview, Diamond discusses the initial stress of trying to create new verticals of content while still managing to make money on programmatic advertising and keep staff. While certainly not operating at its usual capacity, Diamond provides insight and suggestions to other publishers in a similar position, the most important being to take time for yourself. Read the written form of this video and more about publishing during coronavirus or other crisis: https://www.ezoic.com/publishers-hit-hard-by-coronavirus/ https://www.ezoic.com/digital-publishing-experts-advice-coronavirus/ https://www.ezoic.com/coronavirus-covid19-ad-rates-website-traffic/ Ezoic is an innovative platform for intelligent websites. Ezoic Explains is a weekly video series that provides information, tools, trends, and know-how to those who write content, own a website, or operate in the digital media world. Blog: https://www.ezoic.com/blog Twitter: https://www.twitter.com/ezoic LinkedIn: https://www.linkedin.com/company/ezoic-inc Facebook: https://www.facebook.com/ezoic Instagram: https://www.instagram.com/ezoicplatform/
#Entertainment Industry #Events & Listings #Online Media #Performing Arts #Acting & Theater #Public Relations #Humanities #Broadway & Musical Theater